Nature’s latest research into meal delivery apps uncovers opportunities for brands in this largely untapped channel
The rapid and continuing growth of meal delivery apps, and consumers’ willingness to have grocery, convenience store and alcohol products delivered through these services, are trends that marketers would be unwise to ignore.”
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Nature
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The rapid and continuing growth of meal delivery apps, and consumers’ willingness to have grocery, convenience store and alcohol products delivered through these services, are trends that marketers would be unwise to ignore.”
Nature has been named the Research Society’s 2024 Organisation of the Year, marking its second consecutive win and reaffirming its status as Australia’s most awarded independent insights consultancy.
A more comprehensive tracking program should provide sage advice, backed by evidence. With more data to play with and investment in analysis and consulting time, insights agencies are able to weave a narrative of relevance with actionable recommendations that inspire action.