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14 Nov 2024

Brand Tracking: Making Your Investment Count, Big or Small

A more comprehensive tracking program should provide sage advice, backed by evidence. With more data to play with and investment in analysis and consulting time, insights agencies are able to weave a narrative of relevance with actionable recommendations that inspire action.

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01 Feb 2024

Nature expands brand strategy expertise

Nature today announced the expansion of its brand offering with the appointment of Gareth Joe as Brand Strategist.

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29 Nov 2023

Nature's Grand Slam: Four Award-Winning Moments

Strategic insights consultancy wins big at the 2023 Research Society Awards and B&T Awards

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21 Nov 2023

Unveiling the Dynamic Nature of FMCG Markets: A Revolutionary Approach to Choice Modelling

Nature's groundbreaking Monte Carlo overlay approach represents a significant leap forward in the field of marketing analytics. Our work utilising this methodology has gained recognition at The Research Society's Awards, a testament to its potential to revolutionise FMCG decision-making.

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14 Nov 2023

Nature expands Melbourne and Sydney teams with eight new hires

Nature welcomes eight new staff to its Melbourne and Sydney offices, including two Associate Directors, one Senior Consultant, two Consultants, one Accounts Assistant, one Office Manager, and one Head of Operations.

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31 Oct 2023

Nature Scores Six Award Nominations for Excellence in Research, Innovation, and People and Culture.

Nature has been named a finalist for six awards across multiple categories in both the 2023 B&T Awards and 2023 Research Society Awards.

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31 Oct 2023

Black Friday 2023 - A Pinnacle of Retail Resilience

The rising cost of living and declining consumer spending will not dampen Australians' enthusiasm for Black Friday, according to Nature's latest report.

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